Start Small provides eligible entrepreneurs with free legal, financial and marketing services through in-house experts and our extensive network of pro bono partners.
Assess your business’s operational risk and exposure to liability. Evaluate and select among risk mitigation strategies, including contract, insurance, and limited liability.
Make an informed decision as to the legal structure best for your business (Sole Prop, Partnership, LLC, C/S/B Corp, or Cooperative) based on an understanding of the differences in cost, complexity, flexibility, control, and tax treatment.
Register a limited liability entity for your business, draft bylaws/operating agreement and other organizational documents, and take all formation steps required by regulators and taxing authorities.
Protect company assets including brand identity, works of creative expression, software, and trade secrets, including through trademark and copyright.
Understand and observe all applicable corporate formalities, including separation of business and personal finances and required corporate meeting minutes.
Understand your rights and obligations under an existing or proposed lease, including lease negotiation techniques, common terms, hidden costs, and other potential pitfalls.
Maintain adequate employment documentation and understand employer responsibilities, including wage & hour, discrimination laws, workers comp, disability, payroll taxes, personnel files, and employee vs. independent contractor.
Understand tax obligations and pay all required taxes, including income, FICA or self-employment, and sales taxes (if required).
Document all important business arrangements and agreements in writing, including with customers, website users, investors, and independent contractors.
Separating business and personal finances, understanding financial products, best financial practices, and business tax requirements
Determining and implementing appropriate bookkeeping system to systematically track inflows and outflows
Creating and analyzing an income statement, cash flow statement and balance sheet
Creating projections for existing business and formulating growth goals
Determining amount of funds needed and best way to get financing
Develop and improve business exposure over next three years.
Outline appropriate social media channels, including goals and metrics for success.
Receive detailed feedback on brand and current website’s layout (including user functionality, visual design and content)
Capture professional, high-resolution images suitable for web or print use.
Collaborate on plan for maximizing business sales and outlining measurable goals.
A marketing plan with measurable goals for improving visibility and generating new customers.
Opportunities to participate in tastings, street markets/fairs, and pop up shops
Introductions to retailers, wholesalers, and other relevant business partners
Promotional opportunities and feature in relevant online marketplace