Free Workshops
and Events for Small Businesses

THIS EVENT IS PART OF OUR "SMALL BUSINESS SUCCESS SERIES"

Do you want to know more about Start Small Think Big and the legal, finance, marketing, and other resources we provide entrepreneurs? Meet with someone from our Client Relationship team to learn how you can join the #AllforSmall community and get the support you need to grow your small business.

¿Quieres saber más sobre Start Small Think Big y los recursos legales, financieros, de marketing y otras recursos que ofrecemos a los empresarios? Reúnase con alguien de nuestro equipo de relaciones con el cliente para aprender cómo puede unirse a la comunidad #AllforSmall y obtener el apoyo que necesita papa hacer crecer su pequeña empresa.

3:30pm ET / 12:30pm PT

THIS EVENT IS PART OF OUR "SMALL BUSINESS SUCCESS SERIES"

How do you keep your brand fresh, innovative, and appealing to evolving consumers?

Our partners at Stable, a global agency that grows businesses and forges new pathways for brands and customers to connect more authentically, will share best practices and recommendations from the world's largest and most innovative brands. CEO Chad Hetherington will discuss his small business journey to becoming the founder of an award-winning agency without a college degree. The Stable team will leave you with strategies to connect with consumers across all channels and learn what it takes to forge the future of commerce.

3pm ET / 12pm PT

THIS EVENT IS PART OF OUR "SMALL BUSINESS SUCCESS SERIES"

Need help applying for small business loans? We're partnering with Pursuit to teach you the basic requirements for loan applications regarding historical financial statements. They'll also define the structure and meaning statements and provide insights into what loan officers look for when reviewing applications.

4pm ET / 1pm PT

THIS EVENT IS PART OF OUR "SMALL BUSINESS SUCCESS SERIES"

The proof is in the performance! This series is your unique opportunity to pick the brains of small business owners who've mastered their finances and the Start Small Think Big volunteers that helped them get there.

Part I: Getting to the Money-Financial Projections
Entrepreneurs and finance experts will give you the inside scoop on how they worked together to use financial projections to understand their business and make better decisions. They'll also have an opportunity for you to ask questions.

4pm ET / 1pm PT

RSVP link coming soon!

THIS EVENT IS PART OF OUR "SMALL BUSINESS SUCCESS SERIES"

Esta sesión cubrirá los aspectos básicos de la elección de un sistema de contabilidad, la introducción de transacciones en el sistema y la categorización básica para ayudarte a crear un Estado de Pérdidas y Ganancias.

Los temas incluyen:

• Banca de empresas, separando las finanzas personales
• Opciones de contabilidad digital (Wave y Quickbooks Online): cuáles elegir, cómo y por qué usarlas
• Sesión de preguntas y respuestas en vivo

6pm ET / 3pm PT

The New York State Seed Funding Grant Program (the “Program”) was created to provide assistance to early-stage small businesses to succeed in a recovering New York State economy.

Eligible Applicants must provide evidence, acceptable to New York State that the Eligible Applicant is operational and meets the Program requirements. 

For firms that have already filed a Federal Tax Return for operations:

• Grant awards will be calculated based upon the annual amount of gross receipts as shown on their provided 2020 or 2021 business tax return.
  • Businesses with $5,000 and up to $49,999.99 in gross receipts: Award is $5,000/business.
  • Businesses with $50,000 – $99,999.99 in gross receipts: Award is $10,000/business.
  • Businesses with $100,000 – $1,000,000 in gross receipts: Award is 10% of gross receipts with a maximum grant amount of $25,000/business.

Audience members can suggest questions both when they register and during the webinar.

https://nyseedgrant.com

4pm ET

Join us for this workshop which will discuss ways to be flexible, strategic, and scrappy using the creative resources you have!

This workshop will be lead by Claire Levy, the Art Director for Bespoke Post, where she has worked for the past 6 years. During this workshop Claire will share insightful examples of Bespoke Post's past projects, and discuss relevant experiences, including what changes about the creative process as funds fluctuate, and when to hire contractors and/or ramp up the creative operation and start working with stylists and freelancers!

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Start Small Think Big is committed to being a welcoming and inclusive organization where small business owners of all identities feel seen, heard, and valued. We collect demographic data to better understand the unique experiences across our diverse communities and to ensure we are delivering high-quality, equitable services to all. Please select the options that are best for you.

12pm ET / 9am PT

Keywords bring customers to your websites, social media pages, and ads. When you know how to use keywords, you can use them so that your content appears higher on search engines like Google. This all things keywords workshop presented by our community partner ROC United will take you through;

• Developing your Keyword Strategy & Foundation
• User Intent Classification of Keywords
• Determining the Ideal Keywords for your business
• What tools to use for Keyword Research
• How to use keywords to create great content

2pm ET / 11am PT

Do you want to know more about Start Small Think Big and the legal, finance, marketing, and other resources we provide entrepreneurs? Meet with someone from our Client Relationship team to learn how you can join the #AllforSmall community and get the support you need to grow your small business.

¿Quieres saber más sobre Start Small Think Big y los recursos legales, financieros, de marketing y otras recursos que ofrecemos a los empresarios? Reúnase con alguien de nuestro equipo de relaciones con el cliente para aprender cómo puede unirse a la comunidad #AllforSmall y obtener el apoyo que necesita papa hacer crecer su pequeña empresa.

3:30pm ET / 12:30pm PT

Passionate about making a meaningful impact through entrepreneurship, conscious leadership, and self-development, strategic planner and marketer Rhea Chhachhi will lead this experience to harness the power of focus and strength essential for business growth.

Rhea's course will inspire you to lead with courage, adaptability, and empathy and give you a deeper understanding of increasing your focus and productivity. You'll also leave with goal-setting framework to avoid procrastination and remain motivated.

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Rhea Chhachhi is a strategic planner and marketer who is super passionate about making a meaningful impact through entrepreneurship, conscious leadership and self
development. As a curious explorer, she is driven by solving problems through connecting data and
intuition. She is on a mission to create ripple effects of inspired growth through coaching and translating abstract self development philosophy to actionable knowledge that helps business owners flourish. She believes that the more you invest in your growth, the
more your business will grow.
 

12pm ET / 9am PT

Coming SoonIn this session, Peter and Chris will explain how they evaluate a website's SEO - the good, the bad, and the ugly - and then open the floor to work with any small business that wants a consult!

Please submit your request in advance - we want to help as many businesses as we can! Participants will leave with a basic understanding of the tools for tracking conversions and the ability to begin measuring the return on investment from various marketing channels. FORM SUBMISSION - https://airtable.com/shrjseCVTqrns1akj

STEP 1: Complete the form submission in ADVANCE
STEP 2: REGISTER in advance

1pm ET / 10am PT

Do you have the feeling that your business's service needs could be better? Research in neuroscience has shown that feedback and the neurotransmitter dopamine are critical for learning, adapting and improving. As entrepreneurs, we can leverage this innate brain property by strategically collecting feedback and other forms of data -- from our clients, from people who do not buy our products, and other sources -- to improve our products and make them incredibly effective.In this 60-minute workshop, we will:

• Learn how dopamine + feedback facilitates learning, growth and improvement.
• Discuss concrete ways that you can utilize the right kind of feedback to match your specific goals.
• Co-design a customized plan tailored to your needs.

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Start Small Think Big is committed to being a welcoming and inclusive organization where small business owners of all identities feel seen, heard, and valued. We collect demographic data to better understand the unique experiences across our diverse communities and to ensure we are delivering high-quality, equitable services to all. Please select the options that are best for you.

THIS EVENT IS PART OF OUR "SMALL BUSINESS SUCCESS SERIES"

Your brand is your biggest asset, and our partners, LCCR and NYPL, will teach you how to protect it. Explore basic trademarks, what they are, how they protect your work, and why they could be integral to your business's success.

4pm ET / 1pm PT

THIS EVENT IS PART OF OUR "SMALL BUSINESS SUCCESS SERIES"

We'll deeply dive into crowdfunding for small businesses under the JOBS Act of 2013 with the help of our community partners, LCCR and NYPL. Learn the pros and cons of raising capital through crowdfunding, the equity crowdfunding landscape, the role of crowdfunding platforms, and related legal considerations.

We'll also discuss the next steps for an entrepreneur interested in pursuing equity crowdfunding.

4pm ET / 1pm PT

THIS EVENT IS PART OF OUR "SMALL BUSINESS SUCCESS SERIES"

Another learning and development opportunity brought to you by our Community and Leadership program, where we create a safe space for entrepreneurs to share industry advice and network with other small business owners.

This Halloween month we'll center the convo around maintaining your authenticity as a small business owner, how to stick to your visions, building a business to align with your values, and more. Halloween custom not required.

5pm ET/ 2pm PT

THIS EVENT IS PART OF OUR "SMALL BUSINESS SUCCESS SERIES"

Want to learn the inner workings of PR and how to utilize it to help grow your business through earned media relations? We're teaming up with communications agency, Current Global to present tips for positioning yourself and your business within the community and insights into tactics to expand your awareness and customer base. Be sure to stay for the Q&A session following the presentation.

12pm ET / 9am PT

Create Less Content and Get A Bigger Return
Why You Should Repurpose Your Content

Discover the value of repurposing content with Hubspot. They'll explore why content repurposing is important, create a repurposing strategy, various content formats, and distribution options, and provide tangible examples and action steps.

1pm ET / 10am PT