If you don’t want your company to become a statistic, you must learn how to grow your business, and a large part of that lies in marketing. Marketing introduces people to your business, spreads the word about your products, and creates a recognizable brand. These days, you don’t have to run a TV ad to achieve success! Instead, market on Instagram quickly and affordably.

While social platforms continue to change how they’re used and algorithms to be seen, there are a few things you can do to optimize organic social without breaking the bank.

Congratulations! You’ve started a business and are ready to take on the world. But how do you find new customers or clients... And what’s the best way to reach them?

WITH PANDEMIC STILL IN PLAY, CONSUMERS ARE RESPONDING WITH NEW BEHAVIORS AND SHOPPING HABITS. Across various industries and markets, business owners are responding to the changes in consumer behavior which has seen a greater emphasis in digital and reduced-contact ways of accessing products and services. Learn more...

WHAT IS INFLUENCER MARKETING? Influencer marketing leverages the audience of key leaders to spread the word about a brand. By hiring or inspiring influencers to promote your business, they are able to spread your message to a larger market. Influencer marketing typically works in tandem with social media marketing and content marketing.

Make no mistake, the world is becoming more and more digital. Small businesses these days must have a digital presence in order to compete with larger players and on a global scale. Here are 3 things you must do as you prepare to launch digital marketing for your small business